Position Overview

We are seeking a talented and detail-oriented Salesforce Marketing Cloud (SFMC) Developer to join our marketing technology team. In this role, you will be responsible for developing, implementing, and optimizing marketing automation solutions using Salesforce Marketing Cloud. You will collaborate with marketing, design, data, and engineering teams to build highly personalized and scalable customer journeys that drive engagement and business growth.

Key Responsibilities

• Develop and maintain marketing automation solutions using SFMC tools such as Email Studio, Journey Builder, Automation Studio, and Mobile Studio.
• Write AMPscript, SSJS, and SQL queries to personalize and segment content dynamically.
• Build and optimize data extensions, contact models, and audience segmentation strategies.
• Design, test, and deploy multi-step customer journeys and triggered campaigns.
• Integrate SFMC with external platforms (Salesforce CRM, APIs, webhooks, etc.).
• Collaborate with cross-functional teams to gather requirements and deliver end-to-end solutions.
• Troubleshoot platform issues and ensure best practices in deliverability, data privacy, and CAN-SPAM compliance.
• Create and maintain technical documentation, campaign templates, and reusable assets.
• Provide ongoing support, analysis, and improvements to campaigns and journeys.

Required Qualifications

• 3+ years of hands-on experience as an SFMC Developer or similar role.
• Proficient in SFMC modules: Email Studio, Automation Studio, Journey Builder, Contact Builder.
• Strong understanding of AMPscript, SSJS (Server-Side JavaScript), and SQL for Marketing Cloud.
• Experience integrating SFMC with Salesforce Sales Cloud and other external systems via APIs.
• Solid knowledge of HTML, CSS for responsive email development.
• Experience working with customer data, segmentation, and marketing automation workflows.
• Strong analytical and troubleshooting skills.
• Excellent written and verbal communication skills.
• Authorized to work in the U.S.

Preferred Qualifications

• Salesforce Marketing Cloud Developer Certification.
• Experience with REST and SOAP APIs.
• Familiarity with GDPR, CAN-SPAM, and email deliverability best practices.
• Experience with analytics tools (e.g., Google Analytics, Datorama) is a plus.
• Experience in B2B and B2C marketing environments.
• Agile/Scrum team experience.

What We Offer

• Competitive compensation and benefits package
• Remote flexibility and a supportive team environment
• Opportunities for professional growth and SFMC certification
• Access to the latest tools and technologies in digital marketing
• A collaborative culture that values innovation and continuous improvement